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Win at insurance

How do you protect your business and reputation from fraud accusations?

Andy Kruger

Written by Andy Kruger

BuildSOS CEO5 min read

The short answer

Never start work without a signed contract. Never inflate a claim, add damage that isn’t there, or let a homeowner talk you into it. Use a pre-construction conference to set expectations, close every job cleanly with lien waivers and a completion certificate, and steer clear of the high-pressure tactics that define “storm chaser” fraud, even under time pressure to move fast.

Why fraud spikes after every major disaster

Post-disaster environments are the perfect conditions for fraud: homeowners are desperate, cash is flowing, and decisions get made too fast. “Storm chasers” exploit exactly that, demanding large upfront deposits and disappearing, doing rushed subpar work, or using high-pressure tactics to get contracts signed before a homeowner can think it through.

This doesn’t just hurt homeowners. It damages trust in every legitimate contractor working the same disaster zone, which means you’re fighting an uphill battle for credibility even when your own work is clean.

How to stay clearly on the right side of the line

  • Never start work without a signed contract. In a post-disaster environment, this is the single clearest thing that separates you from a scammer.
  • Use a pre-construction conference to set expectations on schedule, potential delays, and communication, even for a job that feels too small to warrant it.
  • Give daily updates when homeowners are anxious. It’s a small habit that builds enormous trust and reduces the panic that leads clients to make bad decisions.
  • Document everything. Exaggerate nothing. This is the cardinal rule of insurance documentation, and it’s also the line that separates advocacy from fraud.
  • Never inflate a claim or add damage that isn’t there, even if a homeowner asks you to. It’s insurance fraud, it can end your career, and it flags the entire claim, hurting the client you were trying to help.
  • Close out cleanly. Use a closeout checklist, get signed lien waivers from your subs, and provide a certificate of completion. A professional closeout is your best protection against the payment disputes common in post-disaster work.
  • Watch for the same red flags homeowners are warned about, and make sure you’re never on the wrong side of them: unusually low bids to win a job you’ll cut corners on, large upfront payment demands, reluctance to provide documentation, or pressure tactics to force a quick signature.

Frequently asked

What if a homeowner pressures me to pad an estimate?

Refuse, clearly and immediately. It’s fraud regardless of who initiates it, and it puts your license and your entire claim history at risk.

Is a pre-construction conference really necessary for small jobs?

Even a brief version — a short written summary of scope, schedule, and payment terms — protects both you and the client and takes only a few minutes.

How do I differentiate myself from storm chasers in a disaster zone?

Lead with a signed contract, transparent documentation, and daily updates. Those three habits alone put you visibly ahead of the fraud pattern homeowners have likely already been warned about.

Andy Kruger

About the author

Andy Kruger

Andy Kruger is CEO of BuildSOS, author of When the Storm Comes, and sits on multiple boards and advisory groups shaping disaster resilience policy and research.

About Andy

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